Pasha Company

Pasha company operates in the luxury timepieces and jewelry segment since 2006. The company opened its first store in Almaty, Kazakhstan, and started to work with brands such as Brumani, Salvini, Bovet, Carl F Bucherer, Dubey & Schaldenbrand, Bonato, Calgaro, Hans D. Krieger, and others. In 2013 the company moved to Astana (Nur-Sultan), the capital of Kazakhstan, and opened a store in Radisson Hotel. Now it is a flagship store of the company which carries luxury timepieces, jewelry, and accessories brands such as Bovet, Carl F Bucherer, Alpina, SevenFriday, Hans D. Krieger, Brumani, Salvini, and Montegrappa. Pasha is always developing and evolving its brand image, brand portfolio, and customer relationship. After a long time of business relationship with Montegrappa (writing instruments brand), Pasha becomes the exclusive distributor of the company in Kazakhstan. In 2020 Pasha has diversified its business into street style fashion with a xx20 concept store. In 2021 Pasha opened two new stores in Keruen shopping mall, Parfait and INO. Each store caters to two different segments, men's timepieces, accessories, and gadgets, and Parfait is a luxury jewelry store.