Abu Siddiqui

NOBLE GROUP SA

A multi business conglomerate that is involved in Africa since the early 90's founded The Noble Group. The Group has diversified businesses interests such as Manufacturing, Real Estate, Imports and Distribution of FMCG products, Automobiles, Electronics, Frozen Food and Pharmaceuticals in Angola, D.R.Congo and Namibia, India and Dubai.The Noble Group is one of the biggest importers in Angola, and our businesses employ over 2000 people who serve millions of Angolans every week. Our network of 60 wholesale outlets, 5 central warehouses, 5 cash and carry establishments and 20 Distribution/Cash vans make the daily requirements available to Angolans across 13 provinces.Categories of goods that we deal in include Food Products, Beverages, Automobiles, Electonics, Baby Care products, Personal Care, Household products, and Electricals.Through Noble Group's traditional wholesale markets, we cater to the informal markets around Angola. The Cash and Carry outlets serve wholesalers, retailers and final consumers. Our distribution infrastructure caters to chains of supermarkets and several retail outlets ("Cantenas"​ as they are known locally), Our success is powered by our business strengths and our operational strategies. These includes: Our R&D center in India helps us to identify and develop new products with expected quality and acceptable price points to match market demand. Our network of procurement offices in India, China, Dubai and Portugal works diligently in procurement, negotiations and inspection of a large variety of products which is sourced from respective and neighboring regions of far east. In house design team that works of publicity and advertising material for use both indoor and outdoor. Calendar based marketing promotions planned and supervised by our Marketing Team. We work with our principals to devise special promotional schemes based on special discount and volume buying to maintain buyer interest.