Adam Schaeffer

Evolving Strategies

Evolving Strategies is a data, analytics, and research firm dedicated to understanding political behavior through the creative application of randomized-controlled experiments. We do high-level modeling, segmentation or micro-targeting and add tremendous value to voter files. But these core services at other firms are just a warm-up for ES. We don't just collect and analyze data; we create it. We use randomized-controlled experiments in the lab and in the field to discover what works and what doesn't in communications tactics and strategies.