Alexandra Charlesworth

STRAAD

At STRAAD, our purpose is to make a lasting impact in the world, and partner to help those who seek the same. STRAAD is a management consulting firm that focuses on helping companies with their organizational effectiveness - from strategy translation, operating model clarification, culture alignment and employee engagement, to leadership/team effectiveness, organizational design and change management. We help clients ensure their people are engaged in the work that they do, and drive a culture that enables their strategic direction. Our approach is rooted in building true partnerships with our clients - bringing best practice solutions and providing exceptional support as trusted advisors. Our people are an extension of our culture and are key to our success. They partner with our clients, support each other and ensure our work is aligned with our priorities and values. Deeply rooted in our organization, our values guide and enable all that we do: Integrity – We exemplify integrity and foster trust through our commitment to accountability and quality in everything we do. Humility – We demonstrate humility by respecting diverse interests and partnering with empathy. Agility – We are agile at our core, and our nimbleness allows us to continuously reach for innovative ideas and solutions. Tenacity – We have a passion for high performance and are driven by the art of the possible. Connectivity – We believe in the power of an ecosystem and are builders of strong teams and communities. STRAAD was founded in 2015, armed with a goal to provide trusted advisory, organizational effectiveness support for clients ranging in diversity, market and size. Six years later, we have successfully grown a firm based on the differentiated value we offer, and with a growing team, STRAAD continues to be positioned for growth across Canada.