Amanda Plotzker

Behrman Communications

Founded in 1985 by Nancy Behrman, the pioneer in the world of beauty and lifestyle publicity, Behrman Communications'​ success is founded upon strong relationships with the media, influencers, physicians and retailers, and a passion for the unconventional. Since inception, the agency has been a disruptor, best known for its unyieldingly imaginative campaigns and first-to-market ideas. The agency's first client was Kiehl's Since 1851, and has become a stellar case study on how out-of-the box thinking for public relations can elevate an insider secret into an international beauty leader. Kiehl's remained a client until its sale to L'Oréal in 2001. Since then, the Behrman PR team has similarly transformed countless emerging companies into powerhouse names, and become true experts in growing established brands' dominance. Today, we are a bi-coastal agency of 30 employees servicing 60 clients across the globe.