Ana Besedic

Gemius

We are an international research and technology company providing digital and cross-media audience measurement and advanced marketing solutions. Our product portfolio is used by marketers, publishers, media agencies, and Joint Industry Committees across Europe. Our mission is to create a more fair and transparent environment for all media parties thanks to delivering reliable data across any devices and walled garden ecosystems. Since 2016 Gemius has stepped beyond digital to focus on cross-media measurement. In 2018 we launched our innovative single-source measurement research based on a hardware panel. Since then, we have delivered advanced data about TV, online, and radio media consumption and ad contact & exposure. The results cover data not only from local and global publishers but also from walled garden ecosystems like Facebook, YouTube, Instagram, and TikTok.