Andrew Coburn

Feedtrail

With Feedtrail XM, healthcare organizations have the tools and in-the-moment analytics to transform and personalize the entire patient journey. With outreach via text and email, Feedtrail empowers healthcare teams to engage with and learn from patients at any point during the lifecycle of care and perform immediate, but lasting, service recovery to ensure patient loyalty. The flexibility of the system allows organizations to dig a level deeper and understand the true drivers of a good or bad experience, solve experience gaps, and rapidly test changes to deliver the best experience possible. Feedtrail is already leveraged by 6,000 sites across 40 countries.