Andrew Pawson

Media Icon Ltd

Why we Exist There are many great media ideas that never come to fruition or indeed fail not because of a poor product but because of a lack of understanding of a product's revenue earning potential and how it fits in with existing routes to market. Media Icon exists to identify the correct route to market and MAKE IT HAPPEN! Advisory Services Advisory or Consultancy Services can be provided to both traditional and new wave media clients to evaluate the potential that their product is likely to achieve and the speed of that achievement. Advice in finding ways to market and the selection of the best partners to achieve that route is inherent in that task. Operational Services In some circumstances it is relevant for Media Icon to take an operational role in developing a product to the stage of test marketing, launch and in some cases beyond this on to a permanent basis. Our Operational Services include initial product offering, media management, mapping, operational supply, research and of course sales and invoicing. Business Philosophy Media Icon ensures that all clients' business is controlled and in most cases run by one of their senior team of extremely experienced and well-connected Directors.