Apurva Agrawal

Merkle DGS

Merkle is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 12,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. Merkle is a dentsu company. Dentsu Global Services (DGS) is a global capability that seamlessly integrates Merkle with the dentsu network. With a dedicated team of over 6,500 experts, DGS delivers exceptional services across the dentsu network. With a focus on driving innovation, fostering growth, and enabling business transformation, DGS provides integrated solutions encompassing modern creativity, media optimization, and customer experience enhancement, all tailored to reach dentsu's clients across the globe.