Arevik Hovhannisyan

Relcu

Relcu is a Mortgage lead-to-funding lead management and CRM SaaS platform unifying into a single platform the disconnected applications that a Loan Officer needs from lead-to-funding. Relcu is focused on sales, customer communication and automation enabling lenders to be truly be customer-centric and competitive in a dynamic environment. Relcu does this by providing a platform on top of customer records powering ● Lead management - segmentation, scoring, distribution & nurture ● Omnichannel customer communications and messaging ● Marketing automation ● Workflow and process automation ● Loan pipeline management and operational communication collaboration ● Mortgage ecosystem applications integrations ● Centralized data around customer for predictive analytics