Barry Smits

Hitachi Construction Machinery (Europe) NV (HCME)

HCME is a subsidiary of Hitachi Construction Machinery Co., Ltd. and was established in 1972 in Oosterhout, The Netherlands. It is responsible for the manufacture, sales and marketing of Hitachi construction equipment throughout Europe. Hitachi produces the widest range of hydraulic excavators in the world, ranging from one-tonne minis to 800-tonne ultra-large mining excavators. Every single model delivers a smooth and productive performance, and is comfortable, safe and reliable. In addition to excavators, HCME also supplies wheel loaders, rigid dump trucks, crawler cranes and other equipment for special applications. HCME has three manufacturing plants in The Netherlands: a medium excavator and wheel loader factory in Amsterdam; and a mini excavator factory and special application factory, both located in Oosterhout. The Hitachi European Parts Centre is also located in Oosterhout. Successful operations at its European factories are allowing HCME to fulfil its business strategy and increase market share in each of its key markets. Hitachi's mission to ‘think global, act local' is reflected in its focus on customer needs and the Hitachi brand values associated with innovation and technology.