Brad Macdonald

Melbourne International Film Festival

MIFF is a not-for-profit organisation that has been continuously running since 1952, making it the leading film festival in Australia and one of the world's oldest film festivals. Presenting a curated global program of innovative screen experiences and the world's largest showcase of exceptional Australian filmmaking, MIFF is an accessible, iconic cultural event that provides transformative experiences for audiences and filmmakers alike. MIFF is an Australian cultural icon which has had an essential role in putting Melbourne on the national and international cultural map. It has also been a key player in building a sense of community and connectedness in Melbourne. The festival has an innate appreciation of its famously loyal audience, all of whom come to MIFF for bold, entertaining and adventurous programming, the delight of the shared festival experience, and to discover something new about themselves, or the world around them. The Melbourne International Film Festival's vision for the future builds on MIFF's role at the centre of Melbourne's cultural life and in particular its success in generating both social and economic capital for Melbourne and Victoria. Complementing MIFF's highly anticipated festival program is MIFF's renowned industry program that includes an investment fund (the Premiere Fund) and the director's development program (Accelerator). MIFF's finance market (37°South) brings the national and international screen industry to Melbourne during the festival and celebrates Melbourne as a centre for screen business. MIFF also supports emerging arts and culture writers through its annual Critics Campus program, and takes the film festival experience to regional Victoria through the MIFF Travelling Showcase. MIFF will continue to innovate and build on its decades of achievements to ensure that Melbourne remains the cultural capital of Australia, and that MIFF continues to be Australia's largest and most significant film festival in terms of international profile, audience size, the quality and breadth of its festival and industry programs.