Catherine Willhoit

The Hive

The Hive is The Valuable Encounters Company – Proudly independent, fiercely collaborative. Our experiential roots guide the future we're creating – the inventiveness of a creative agency, the discipline of an activation firm, with a sweet spot in driving commercial growth. Headquartered in Toronto but working across North America, our clients include Jack Daniel's, Coca-Cola, Mondelez, VanCity Community Investment Bank, Heineken, McCain Foods, Metro Grocery, Ontario Lottery Corporation and Ontario Power Generation. We have been creating value for clients by turning touchpoints into opportunities since 1994. HIVE Inc was responsible for launching the Live Nation brand globally, creating national telco programs for Rogers Communications and created The Bicycle Factory, Mondelez's most successful CSR campaign – still going strong in its 12th year. Additionally, we run brand ambassador programs across 15 states for companies like Brown-Forman (Jack Daniel's) and for Heineken across Canada. We work tirelessly to create value for our clients by creating ‘Valuable Encounters' that entertain, excite, inform and improve consumers' days. It's a new world. You have to give value to get value. Be valuable.