Durga Madhab

Prione Business Services Pvt. Ltd. (“Prione”)

Prione (a JV between Catamaran and Amazon) was established in 2014 with the vision to enable small and medium businesses (SMBs) in India's fast-growing digital economy, by creation and upliftment of SMB capabilities. We fulfil our vision by offering a variety of services tailored to help SMBs run their online businesses profitably. Since then, we have expanded our presence to 150+ cities, grown to employ 600+ people and enabled 100,000 SMBs to sell online and 3.5 Million+ SMBs to accept digital payments. The company's journey evolved from setting-up Feet on Street teams along with photo studios (for digital cataloging) in ~30 cities to help SMBs start online initially in 2014 to now having capabilities across a wide array of complex e-commerce products and services like online advertising, logistics services and digital payment solutions to help SMBs scale and grow their online business in 150+ cities.