Elizabeth Echols

Mind Your Own

Remixing the two major icons in men's wear Ties have always been symbols of the establishment, money and power. Over the last decades the necktie fell out of fashion, with a short resurgance in the 80s. However, ties have never been part of casual menswear and popular culture. Until now. Mind Your Own Business takes the tie to a new level and remixes this most famous icon of men's formal fashion with your everyday t-shirt. Using new ties, some seventies and real vintage business ties, the shirts are all handmade, unique pieces. Joyce Vanhommerig (1975) collects the ties, and assembles them with the right coloured shirts. Digital media designer Juul Spee (1982) created the website. Beside minding their own business, they are also known as djuul & djoyce, playing fancy records as a dj duo.