Emma Long

Whiteoak

Whiteoak is a Australian private investment firm with offices in Sydney and Melbourne, and a distinctive approach to investing in private companies. We invest patient capital in high-quality growing companies, and bring to bear our expertise and professional network to help those companies reach their full potential. Our core focus is investments of $10-20m in founder-led businesses which require a tailored combination of capital and strategic support to reach their goals. We believe this specialist approach creates value for the business owners who wish to partner with us, and for clients who wish to invest alongside us. We invest in established Australian businesses which are usually earning $3-10m in annual profit before tax, and we have a preference for companies operating in the Consumer, Healthcare, Technology and Business Services segments.