Ines Palma

AMResorts Europa

The strength and great team derived from being part of a leading group such as Apple Leisure Group, has been the formula for success that has allowed us to become the 4th largest hotel chain in Spain with nearly 14,000 rooms (and the only one in the top 5 focused only on holidays). Today, from Europe, we are in the process of developing AMResorts' main brands for the different customer segments on the continent. From the one we initially developed in Europe, Alua, with four-star hotels focused on families (Alua, AluaVillage) and adults (AluaSoul), to AMResorts' benchmark 5-star brands: Dreams, with resorts full of luxury for the whole family; Secrets, for adults only specialising in couples and honeymooners, and Zoetry, with boutique hotels for the most demanding clients with a special touch in wellness. As a company, AMResorts Europe's DNA is characterised by an entrepreneurial culture, the pursuit of excellence, teamwork, alignment with our owners and customer service. Stay tuned...There's more coming soon!