Ira Berman

CCA Industries

CCA Industries, Inc. has successfully developed and marketed innovative health and beauty products for more than 35 years. Millions of consumers know CCA by the brands they buy: Plus White® Toothpaste and Teeth Whitening Kits, the Sudden Change® skin care line, Nutra Nail® manicure products, Hair-Off depilatory products, Porcelana skin care, and the Bikini Zone® line of women's shave products. Throughout the years, CCA has earned an outstanding reputation in marketing their affordable, quality brands in drug, discount and food store chains across the United States, Canada and around the world. National TV advertising, print, radio, internet and FSI ads help consumers understand the benefits of the many CCA products. What makes CCA distinctive is that their products solve the real needs of consumers, offering state-of-the-art formulations at a fraction of the cost of department store and specialty brands. And because their needs are met, CCA customers remain loyal, returning again and again to retailer's stores for their favorite CCA products.