Iva Varela

Taylormade

"We fuse Insights, to spark Innovation and accelerate profitable growth" Taylormade is a marketing management consultancy established in 1994 with a focus on helping the region's leading companies bring new brands, products and services to market. We fuse insight, strategy and creativity to spark product and service innovation, build relevant brands and deliver engaging customer experiences. We leverage the best technologies to transform businesses and accelerate profitable growth.​ ​ We create and communicate compelling marketing programs and customer experiences that capture market opportunities and extend brand loyalty. We do this by guiding our clients to identify which customers matter most and the marketing and experience mix that will have the greatest impact. The diversity and the experience of our team allow us to see opportunities differently, break down silos and help translate insight into tangible and inspiring ideas. Our capabilities are best delivered in seamless integration of our services : 1 - Insight Taylormade provides actionable, customized, and growth-oriented insights and recommendations to help develop, plan and implement winning business and marketing strategies 2 - Innovation Taylormade designs and delivers insightful marketing ideas through, creativity, collaboration and expert-infused ideas bringing exciting new Brands, products and services to market 3 - Growth Taylormade designs and executes live marketing experiences through inspiring brand engagement programs, corporate events, road shows, in-store promotions, exhibits and visitors centers.