James McNally

Wiresmith Technology

We get frustrated when good ideas go to waste. Not just the big, grand ideas but also the smaller ones that drive scientific and engineering progress for our customers (and their customers). The skills you have to generate and improve your ideas are different from the skills required to realise them. There are lots of tools to help you, but so many need deep expertise to be sure you can give your idea the best chance of working. I saw this again and again while working at National Instruments (NI). The NI platform is a great foundation (I built a business on it), but you don't want to lose weeks or months learning how to use it to trust your results. As soon as possible you want to prove your idea works (proof-of-concept), and then you want to use your expertise to improve that idea from a proof-of-concept to something with real engineering legs. That is where we help. We apply our solution-focused rapid development process to help you prove your concept and validate your new system quickly, efficiently and with complete confidence in the results. We deliver custom measurement software based on the NI platform so you don't need to stress about software and you can focus on making sure your idea is realised.