Keith Sherman

Keith Sherman Associates Public Relations

KSA is an innovative agency, experienced in integrated communications and marketing for high-profile entertainment projects. We are practiced and successful at working in a wide range of industries. We pride ourselves on our ability to work together with our clients in order to navigate complex decision making processes by creating and maintaining total partnership. While we thrive on breaking the mold, we pay keen attention to the nuts and bolts of the campaign. Founded in 1989, KSA is a public relations and marketing communications company headquartered in New York City. Specializing in entertainment, KSA represents a broad spectrum of clients in entertainment, arts, travel, media, events and corporate industries from entrepreneurial enterprises to Fortune 500 companies. We are a hands-on agency distinguished by strategic thinking, creativity, zero bureaucracy and a passionate drive to deliver excellent results for the clients we represent. KSA operates with a positive take the initiative approach to public relations. We focus on getting results by actively soliciting major feature stories and television bookings. Our success with the media is based on generating ideas for stories and making them happen. KSA is valued by its clients because of our independent thinking. We oftentimes say what is on our clients' minds, but not on their lips. We are prepared to present opinions and a contrarian perspective with honesty while always keeping our clients' best interests in mind. KSA offers a contemporary approach, generating ideas and perspectives that appeal to new generations of audiences and to today's media corps. KSA is currently in its 32nd year. One of our two key associates has been with KSA for 21 years, another for 20 and our assistant for 13 years. We are proud of several long-term client relationships including 10 years working for The New York Times, 18 years for the Tony Awards, among others.