Laura Boo

Market Leader

Founded in 1999, Market Leader wrote the book on lead generation and technology in the residential real estate industry. Today, Market Leader provides innovative cloud-based technology and marketing solutions for real estate professionals across the United States and Canada. The company serves thousands real estate agents, brokerages and franchisors, offering complete end-to-end solutions that enable them to grow and manage their businesses. Market Leader's subscription-based real estate marketing software – including websites, CRM, a marketing center with automation and thousands of professionally designed assets, and lead generation services – is powered by Smart Lead Technology, and helps customers generate a steady stream of prospects, plus provides the systems and training agents need to convert those prospects into clients and meet their transaction goals. For more information on Market Leader, visit www.marketleader.com.