Lily Tu

Factory Design Labs

OUR STORY Factory was born from the rebellious spirit that drives the soul of all great designers who are true patriots of their craft. We were a small group of creative outcasts looking for a place to express our perspective through the brand stories of brave clients. What we've become is the home for brilliant creators who are obsessed with not only telling the stories of our brands but also living them. In short, we firmly believe that you can't do epic shit with ordinary people. We haven't been around for 100 years. We didn't invent your favorite holiday or write any jingles. We build brands. In our two decades of working with clients from huge to small, traditional to modern, emotional to technical, our approach has never changed - if you don't understand a brand's culture, consumers will look right past you. Beautiful creative, on-point strategy, well-placed media... they're crucial for success. But without a deep personal understanding of your audience, they will all fall flat. We live to create, we live to design, we live to say what everyone else is afraid to say. Through all the ups and downs, we've always believed if you're going to do something, speak your mind, and do it bravely. Join us: http://careers.factorylabs.com/