Michael Scarchilli

GlobalWide Media

GlobalWide Media (GWM), a leader in data-driven digital marketing, provides premium media solutions for the world's leading brands and agencies. We connect clients with custom audiences through direct response and brand campaigns, activating proprietary and first party data. Our latest solution, RYPL, takes the difficulty out of customer acquisition by improving campaign efficiencies across screens. GWM's targeting and optimization models consider the effects that everyday influencers have on the consumer's path to purchase. This data is applied to digital campaigns enabling advertisers to create a viral impact that gets people talking about their brand. With offices in Los Angeles, Victoria, London, and Hong Kong, GlobalWide Media generates over $3 billion in annual sales for its advertisers.