Michele Marra

BasicNet SpA

BasicNet SpA is the Company owner of the brands Kappa®, Robe di Kappa®, Jesus® Jeans, Superga®, K-Way®, Sebago®, Briko® and Sabelt®, present in the apparel, footwear and accessories market. It operates worldwide through an international network of entrepreneurs, licensees of the brands, which produce or distribuite the products. BasicNet offers to its network services of research, development, industrialization of the products and global marketing. All the company processes occur only through the Web, making BasicNet a "fully web integrated company". BasicNet, with headquarters in Turin, Italy, is listed at the Italian Stock Exchange since 1999. The Group's activity consists of enhancing the value of its trademarks and spreading the products associated with them through a global network of licensee companies. From this network comes the name BasicNet. The licensees'​ network covers more than 130 markets in the world.