Rachel Fang

Vudoo

In a world where every click can take you further from conversion, it's never been more important to allow customers to purchase at the point of inspiration. Vudoo's innovative SaaS/AdTech platform enables brands, publishers and agencies to monetise content using its suite of e-commerce and content enhancement tools. This suite includes Vudoo's patent-pending, in-stream transaction feature, which allows customers to make purchases directly within videos, images or links. Vudoo also enhances content using in-stream transaction and clickable content features, which are all powered by a secure API gateway and world-leading analytics platform. Founded and based in Melbourne in 2017, Vudoo has built a global reputation as a thought-leading company in the eCommerce and video industry. They've helped publishers and brands including News Corp Australia, Rip Curl, Nike and Flight Centre create meaningful content that connects and converts their audiences on a whole new level.