Rafayel Martirosyan

Basic Corporation

"Basic Group" is one of the leading retail companies engaged in clothing and footwear sales for man, woman, kids for all age groups and for a home decor in Armenia and Georgia. We represent such international high - quality brands as Bata, Tamaris, Caprice, Pablosky, Montebelluna, Moskitos, Ipanema, Mo, Wrangler, Lerros, Diverse, CoolClub, Radames, Kontatto, Baerchi, Havaianas, Dodie, Hailys, Zabaione, Kasa, Steven, Blue Fox, Blue Seven, Solos etc… Currently, the company represents its clients 15 store chains of clothing and footwear in Armenia, and 2 in Georgia, which are located in the busy and trendy areas of the city as well as in the shopping malls. Evaluating diversification of activities, the Company intends to franchise start-up of 4-5 store chains in 2018. •Nowdays, the company is a dynamically developing enterprise having its own place in the market, the everyday activity of which is directed towards improvement of inner management processes, incensement of warehouse and logistics, establishment of electronic management systems, continuously organizing professional trainings which in its turn, will ensure realization of the company's developing perspectives.