Renato Martinez

Endemol Shine Brasil

Endemol Shine Brasil, the Brazilian opco of Endemol Shine Group, has become the largest independent production house in the country due to their global hits, high quality standards, creative potential, and its committed and multitalented team. Whether selling licenses or producing local versions of globally successful formats, such as "Big Brother"​, "MasterChef", "The Wall"​, "Dancing With The Stars"​, "All Together Now"​ and "Deal or No Deal," the company has business agreements with all of the main broadcasters and platforms in Brasil. Alongside advertisement agencies and big local and multinational companies, Endemol Shine Brazil has developed new business models for branded content, turning the client's message into innovative entertainment formats. "Cabelo Pantene – o reality", sponsored by P&G, "Eisenbahn Mestre Cervejeiro", sponsored by Heineken, and "Academia da Boa"​ for AMBEV are some tailor-made original unscripted series that integrate both artistic and commercial needs.