Serkan Barutcu

Boyner Grup

Boyner Group is Turkey's leading fashion retailer. Its annual revenues surpass TRY 5 billion ($1.3B) and it employs more than 10,000 people across a portfolio of seven companies. Over 65 years of sustained growth, Boyner Group has built up an unrivalled omnichannel customer experience that combines cutting-edge digital services with a vast network of 500 stores, from luxury department stores to local retailers. With a total selling area of over 400,000 square metres, these spaces attract 130 million annual visitors. Boyner Group also has a registered customer database of 21 million customers. Boyner Group has delivered a consistently strong financial performance, tripling net sales over the past six years while increasing gross profits by over three times. From its unique position of strength, Boyner Group is set to continue its growth over the coming years and deliver superior value for investors as well as global and local business partners. It has an impressive track record of innovation and is investing heavily in digital services to drive future growth. eCommerce sales is expected to account for over 40 percent of the Group's turnover by 2020. Boyner Group also benefits from a strong position in the fast-growing Turkish retail market, and is expected to continue in exceeding the market's growth rate over the next five years.