Shamil Yenikeyev

Russian Standard Vodka

Russian Standard Vodka is the world's no. 1 Russian premium vodka. The Russian Standard Vodka portfolio dominates the premium segment in Russia with a 30 percent market share and sales of over 3.5 million cases in 2018 in Russia and more than 80 export markets across Europe, the U.S. and Asia. Roustam Tariko, the founder of Russian Standard, introduced the flagship product, Russian Standard Original, in 1998 as the first authentic Russian premium vodka. Two years after launch, sales of Russian Standard surpassed all imported premium vodkas on the Russian market, leading to broad international expansion and the launch of Russian Standard Platinum in 2001, IMPERIA Vodka, the company's luxury brand, in 2004, and Russian Standard Gold in 2008. Ultra clean smooth and delicious, Russian Standard Vodka is made with only the finest Russian ingredients, using the principles for vodka established in 1894 by famed Russian scientist Dmitri Mendeleev.