Simone Doyle

Show Racism the Red Card

Show Racism the Red Card is an anti-racism charity, which was established in January 1996. The aim of our organisation is to produce anti-racism educational resources, which harness the high profile of professional footballers, to combat racism. Our educational materials are very accessible and have been highly successful over many years. Footballers are role models for young people who will listen to them and learn from them. We have added to the range and quality of our resources over the years, but the central resource remains our Show Racism the Red Card film, which features professional footballers. We have produced an updated version of the film in 2012, which is now available. The organisation has built up a pool of professional footballers as patrons and one of the highlights of our work remains the interaction of the players with young people at our events at Football Clubs. In Scotland, we also have the job of trying to combat racism in football. The campaign has expanded from our base in the North East of England and now has offices in Cardiff, Southend on sea and Glasgow. We have also expanded our base of role models to work with actors, musicians and other professional sports people. Our staff and management committee have developed a three-year business plan and strategic vision. As part of our discussions we have reconfirmed our mission statement.