Sukanya Deb

Optimal Strategix Group, Inc.

OSG is a global technology and analytics provider that delivers outcomes on customer engagement to Fortune 500 clients with the help of leading analytical technologies and world-class global resources. OSG uniquely combines historical data with the future needs of patients, physicians, consumers, or customers of our clients by going beyond the "who" and the "what" and understanding the "how" and "why" behind their decision-making. OSG focuses on the 3E's- Behavioral Expectations, Superior Experiences, Guaranteed Engagement- to help drive growth through customer-centricity. OSG is a recognized thought leader in the industry and our work has been published in leading magazines and journals, such as Forbes, HBR, JMR and Chief Marketer. OSG is headquartered in Newtown, Pennsylvania with offices in Manchester, Bengaluru, and Dubai.