Todd Pfeiffer

Sweat

Sweat is a leading women's fitness app that offers a digital solution for women around the world who want to work out anywhere, anytime. Sweat is home to over 35 unique programs and more than 8,500 on-demand workouts designed by women, for women that cover a range of training styles such as high intensity, strength, cardio, yoga, Pilates, barre and post-pregnancy. Available in over 145 countries and in eight languages, Sweat offers the support of a global community led by some of the world's top trainers and backed by years of science, experience and results. Sweat was originally the Sweat with Kayla app, launched by Tobi Pearce and Kayla Itsines in 2015 as a digital home for Itsines' popular 28-minute High Intensity program. The program had humble beginnings as an eBook and quickly gained worldwide attention as an efficient and effective training style after Itsines shared her client's success stories on Instagram. Founded on the simple belief that fitness can genuinely help women improve their confidence, health and quality of life, the app reached #1 in the App Store in over 142 countries within a year of its release. The app became Sweat in 2017 and welcomed more trainers - and their programs - to the platform. Since then, Sweat has continued to be driven by its mission to empower women through fitness and has built one of the most engaged and supportive female fitness communities in the world, with a social reach of over 50 million. In 2021 Sweat became part of the iFIT family, joining a number of other industry-leading brands including NordicTrack, Proform, Weider, Freemotion and 29029. iFIT is a global leader in connected fitness software, content and equipment with a growing community of over 6.4+ million Total Members and 1.5+ million Interactive Fitness Subscribers in 120 countries. Sweat remains a standalone brand and continues to be led from its headquarters in Adelaide, Australia.