Bruce Lessen

Applied Media Technologies Corporation

Since 1991, Applied Media Technologies Corporation has been an innovator at utilizing technology in marketing applications. AMTC is one of the largest providers of telephone on-hold messaging solutions. AMTC introduced the first compact disc and removable memory card message on hold systems, as well as the first Web content distribution system for on-hold messages. AMTC's TelAdvantage is the world's most recognized brand of telephone on-hold messaging products and services. AMTC has leveraged its "on hold"​ messaging experience to become a leading provider of retail in-store messaging as well. In 2003 AMTC entered the business background music arena by partnering with Sirius Satellite Radio. Through this relationship AMTC has become a significant player in the industry. AMTC also manufactures a full line of sound equipment, including amplifiers, speakers, microphones, and volume controls.