Carlos Albuquerque

The Breakfast Revolution

The problem of malnutrition in India is grave and needs urgent attention. 43% of Indian children under the age of 5 are malnourished. 74% children under 3 years and more than 90% of adolescent girls are anemic. Malnutrition is so common around us that we often ignore it completely. This has disastrous consequences. Malnourished children are less likely to perform well and on average, have a 10% lower lifelong productivity compared to their peers. 1 in 2 child deaths in India under the age of 5 can be attributed to malnutrition. It is disheartening that in the 21st century, we lose half a million children every year in India to malnutrition. At The Breakfast Revolution, we have pledged to uproot malnutrition from our communities. Our vision: We envision an India where every individual, sick or well, has meaningful access to information and foods to fight malnutrition Our mission: We manufacture and distribute affordable, tasty and power-packed meals that are proven to work. By 2022, our goal is to directly impact 1 million lives. Our Impact: • 50,000 lives impacted • 5 million meals and meal supplements distributed • 70% children get better within 6 months