Eric Phuah

Advertising Advantage

THE POWER OF RESULTS A new era in TV & Digital Advertising At Advertising Advantage we create ads for every screen - ads that connect, ads that work - and tailor targeted media plans with a single-minded focus on delivering results. WE MAKE IT POSSIBLE Full service, specialist Performance TV agency. Established in 2003, with offices in Sydney, Orlando and San Francisco and 40+ full time staff. Independent, one stop shop delivering accountable, cost effective and results focused TV. Market leading value across all TV networks in AU, NZ, USA and Canada. Integrated media buying for Digital, Social, Search, Out Of Home and Radio. Unmatched insight through unique IP, data and proven experience. In-house Creative and Production, TV Studio, Data Analytics & Optimisation. YOUR MEDIA ADVANTAGE We apply a proven approach with market leading insight and value to de-risk campaign activity and maximise your return on investment. MEDIA BUYING More reach, more frequency, more ROI. We multiply the impact of TV through effective integration through Digital/Social, Outdoor and Radio PAY FOR RESULTS TV We offer the option of performance billed campaigns where up to 100% of the agency's payment is tied directly to performance. We can invest our own capital into the media costs and only receive payment if we deliver on agreed goals. In this way we make TV a 100% performance based advertising channel. We understand that our campaigns need to drive a measurable business benefit for our clients, and as an agency we take ownership of outcomes. We walk the talk. YOUR CREATIVE ADVANTAGE Creative development with full in-house production facilities. Unrivalled insight into what messages work and why. High quality, low cost, fast turnaround. Who said you can't have it all? OPTIMISE YOUR ADVANTAGE We leverage our high-powered attribution and analytics platform, ADAD iQ, to track and optimise your campaign's performance and drive increasingly improved ROI. - Offices in Australia, USA and UK -