Jonathan Naughton

MOOT

We are MOOT. Our enhanced e-commerce technology solutions powering retailers to deliver unique, enhanced and personalised shopping experiences. We supercharge your brands growth, delivering scale faster and more efficiently through our proprietary artificial intelligence and machine learning technology. MOOT started in 2019 as a single brand owner, quickly outgrowing their ecommerce platform capabilities and developing a solution focused on enhancing the critical metrics for business growth. In a short space of time it has now established itself as a wider technology group and is one of the fastest-growing businesses in the UK. With a wealth of proprietary technology, MOOT powers three of their own brands, Olivia's, Houseology and Teddy Beau, along with over 50 global brands such as Sports Direct and BET365. MOOT designs and develops its own products and works with industry-leading brands across the world. With a focus on well-designed, high quality and affordable products, MOOT aims to continue its growth across the UK, Europe, US and Australia. As a wider group of brands, the business benefits from extensive investment and ambition. Our ecommerce platform has revolutionised the way brands operate and launch online, unlocking operational and capital efficiencies previously unheard of. MOOT - Powering the next generation of ecommerce retailers.