Joshua Chu

Universal Robina Corporation

Universal Robina Corporation (URC) is one of the largest branded consumer food and beverage pioneers in the Philippines. The company has a significant and growing presence in the ASEAN markets, operating for over 50 years since Mr. John Gokongwei, Jr. established Universal Corn Products Inc. in 1954. URC is engaged in an array of food-related businesses, including the production and distribution of branded consumer snack foods and beverages; commodities such as sugar and flour; and agro-industrial businesses mainly hogs, animal feed, and others. Over the years, URC has built three strong regional brands — Jack 'n Jill for snack foods, C2 Cool and Clean for ready-to-drink tea, and Great Taste for coffee. The company has established itself to be the trailblazer in manufacturing through best-in-class technologies and processes. It has showcased its innovation and excellence through groundbreaking products to the ASEAN market and wide distribution networks in both modern and traditional channels. URC's key to success has been attributed to building strong brands, robust product innovation pipeline and world-class manufacturing and supply chain capabilities. URC will continue to transform and delight consumers in line with the changing competitive dynamics, and growth opportunities in Asia. OUR CORE PURPOSE Delight everyone with good food choices. OUR VALUES - Put people first. We care, cultivate trust, and listen without judgement. - Own it. We take initiative to unlock opportunities. - Dare to do. We champion experimentation and incubate new ideas. - Move forward fast. We see the big picture and learn along the way. OUR AMBITION We are a sustainable global enterprise of world class talent, giving everyone access to high quality planet-friendly products while enhancing the lives of our employees, customers, consumers, and communities.