Liz Sung

Citigroup (Taiwan) Bank

Citigroup is a leading global banking brand with approximately 200 million customers in more than 160 countries. Citi provides a variety of financial products and services to consumers, businesses, governments and institutional clients. Its business scope includes: consumer finance and credit cards, corporate finance and investment banking, securities brokerage services, global financial transaction services and wealth management. In Taiwan, Citibank established an office in 1953 and established a Taipei branch the following year. Its business scope covers corporate finance, investment banking, and consumer finance. In order to continue to deepen the Taiwanese market, Citigroup acquired OCBC Bank in 2007 and formally established Citigroup (Taiwan) Commercial Bank. In 2014, Citigroup (Taiwan) Bank was awarded "Best Foreign Bank" by FinanceAsia (for 18 consecutive years), "Best Bank" by The Asset AAA (for 12 consecutive years) and "Best Foreign Investment Bank" by Reader's Digest "Reputable Brand: Gold Award for Credit Card Issuing Banks" (7 consecutive years), and also won the honor of "Best Reputation Benchmark Enterprise" issued by Commonwealth Magazine for 20 consecutive years. In terms of corporate and institutional business, Citigroup (Taiwan) Bank is not only the first foreign bank in Taiwan to enter the domestic acceptance bill, but also the first to undertake international foreign exchange business. Now, Citigroup also provides a full range of services and solutions, as well as cross-border products, to meet the needs of different customers such as large enterprises, multinational enterprises, small and medium-sized enterprises, financial peers, and foreign investors. The main business scope includes foreign exchange transactions, underwriting, financing, global transaction services, and comprehensive financial consulting. In terms of consumer finance, Citigroup continues to introduce innovative products and abundant resources, not only becoming the benchmark in Taiwan's financial industry, but also allowing customers to enjoy the best financial management services; including the first launch of "Wealth Management Bank" and the introduction of Unisys Portfolio Account , gold account and other state-of-the-art financial products, and the first domestic telephone wealth management center, 24-hour unmanned banking, convenience goods collection of credit card accounts, smart banking and other services. In addition to achieving success in business, Citigroup also spares no effort in promoting public welfare. In line with the spirit of taking from the society and using it for the society, we actively promote public welfare activities in the four major areas of the Hope Project and education, community care and support, financial education and environmental protection, including the long-term promotion of "Citi United Fundraising Campaign" , "Financial and Financial Planning Education", "Citi Global Volunteer Day", "Citi Environmental Conservation Activities", etc., as well as activities such as subscription of Taiwan's local disaster-stricken agricultural products as year-end gifts for employees. Build a better future.