Matan Lifshitz

BeeFree Agro

Beefree Agro is an agro-tech company based out of Israel that is answering one of the greatest needs of free-grazing livestock ranchers – controlling the location and movement of livestock in open pastures. Beefree Agro's system is an autonomous solution for herding livestock. Utilizing and integrating the most applicable cutting-edge technologies available combined with our unique algorithms and professional expertise. Controlling the movement and location of livestock is one of the greatest needs and challenge of any free-grazing livestock rancher. It is an ongoing task that consumes much of the ranchers' time, energy and resources. BFA is offering a new autonomous technology-based approach to improve on all aspects of moving free-grazing livestock. Adapting to the changing realities of 21st century ranch management, BFA's precision agriculture methods reduce animal stress, increase pasture yield and reduce carbon footprint. The company was founded by Noam and Dvir, expert ranchers with decades of livestock management and herding experience from small and large farms in the US, South America and Israel. Living with their families on a ranch in the north of Israel, they have been running operations together for nearly a decade. Economic and social changes led them to use drones to optimize their own herding operations and they have been developing unique methodologies for drone-based herding for over 6 years, earning them the title "The Tech Cowboys" amongst their fellow ranchers. Together with a founding team of talented engineers and advisors, they have developed an AI-based autonomous herding system that will help their colleagues around the world transform their livestock business as well.