Michelle Haynes

ERA Key Realty Services

ERA Key Realty Services is one of the leading real estate brokerage companies in Massachusetts. The company was organized in 1988 as a small independent brokerage until 1993 when it became a member of the national ERA Franchise System. In 1998, ERA Homeowners Advantage merged with ERA John Nelson to create ERA Key Realty Services. Since then, the firm had grown from 68 agents and 6 Offices to over 380 agents in 15 offices through mergers, acquisitions and the recruitment of talented agents. According to Bruce Taylor, founder and President, “Our business has been developed by providing the highest level of service and the best available marketing systems and technology to our clients. In addition, the company has grown by attracting agents to utilize the systems and tools and by developing successful sales strategies for individual agents. It’s a combination of high tech and high touch. As a family owned and operated company one of highlights of it success has been the ability of the owners to interact directly with every agent in the company