Monodeep Roy

Birla Group of Companies

Birla entered the Indian tyre market in 1991. The manufacturing facilities are located at Balasore in Orissa and Laksar in Uttranchal. In ten years of operation, it has scaled new heights of productivity. The initial capacity of 1 million tyres per annum has since been enhanced to 1.5 million tyres per annum. The new millennium saw it roll out high performance Steel Belted Car and L.C.V. radials, using state-of-the-art machines with the latest technology from the world famous Pirelli of Italy. The continuous quest for excellence saw the Birla Tyres team add many feathers to its cap. It has received ISO 9001, ISO 14000 and QS 9000 certification.