Prakash Badoni

Karix

Karix Mobile empowers enterprises to use mobile to transform their business at all stages of customer life cycle, from acquisition to retention. We enable enterprises to intelligently personalize their two-way marketing & customer care interactions, across multiple channels through our robust, secure and scalable mobile engagement platform. Our offerings include community building in the mobile population, growing a brand's mobile contact database, alerts and notifications for optimal customer care, robust campaigns to increase engagement and above all the power of insights through advanced analytics to optimize spend and re-target. Our unique solutions are supported by a proprietary, highly scalable mobile messaging platform, intuitive campaign management tools, robust set of open APIs and sophisticated re-targeting technology. We have a stronghold and presence in virtually every major vertical segment in India; with marquee customers in banking, insurance, stock exchanges, automotive, DTH, retailers, consumer products, e-commerce, m-commerce, and the government. Also, ultimately every end consumer in is a beneficiary of our services – be it confirmations of their banking transactions, informational messages from the government agencies or intimations on their online shopping delivery status.