Prashant Chhatbar

ApEx - Center for Applied Experience Economy

The overall purpose of ApEx (Centre for Applied Experience Economy) is to initiate and to promote cooperation, knowledge transfer, coordination, and competence development, etc. within the experience businesses starting with the Northern Jutland region. The professional field of focus of the technology centre is experience economy, experience business, and experience design, and especially innovation and development needs within the experience companies. ApEx also has acces to the research of InDiMedia and ExCITe - two centers that are extensively involved with research in new media, technologies experience economy and user-driven innovation.