Reena Ahirao

CropData

CropData is on a mission to connect millions of distant farmers to knowledge, markets and essential services in a Neutral environment. CropData's Agriculture E-Marketplace allows farmers to connect directly with buyers with the primary focus on Neutrality. The platform provides a range of unique features and services to establish and reinforce trust in its neutral position: Granular data collection, and analytics for verification and monitoring of farmers and farms. Rolling crop condition verification and reporting using dynamic crop calendars, based on ground-truthing, weather correlations, and seasonal calendars. Last-mile interface for hand-holding of the farmers. Bundled services with complete transparency and traceability in the Blockchain environment. Workflow-based task allocation, data collection, and logistics management. Mathematical aggregation of small farmers into large lots. Straight-through processing of transactions with Escrow-based money management. Ecosystem for essential value-added services through third-party aggregators. End-to-end counter-party risk monitoring and management.