Russell Ewald

OpticsPlanet, Inc.

Founded in 2000, OpticsPlanet, Inc. is the leading online destination for technical and high-performance gear. We cater to enthusiasts and professionals, to those who are passionate about their jobs, serious about their recreation, and devoted to their service to others. To them we offer the broadest selection of quality products - over 700,000 from 2,500 top brands in 300 niche specialty categories - great prices, unrivaled customer service, and an incredibly knowledgeable team. They call it "value proposition"​ in business schools; we just call it "common sense."​ Our team is over 300 people strong located only miles from Chicago, IL. Our state of the art campus houses our customer service agents and product specialists, our web designers and software engineers, our pickers, packers, and shippers, our buyers, merchandisers, marketers, our social media, operations and finance folks, and our support staff, our top brass, rank-n-file, interns and even our well outfitted display mannequins. While we just recently celebrated our tenth anniversary, Inc. Magazine has already recognized us as one of the fastest growing companies in the United States. Internet Retailer Magazine named us 182nd largest online retailer and #6 in the Sporting Goods category. The Better Business Bureau rates us as A+. For more information visit https://www.opticsplanet.com, and follow OpticsPlanet.com on Twitter, Instagram, and Facebook.