Silvia Chinchio

Ander Group SA

Ander Group is a strategic consulting company specialized in Branding and Marketing. To help companies grow, it has created #PerformanceBranding, a new methodology that combines results measurability and care for Brand identity. #PerformanceBranding means finding the right balance between visual impact and attention to data, between form and substance, between creativity and concreteness. In addition to the strong Branding skills it has been cultivating since 2006, Ander Group has added the technological support of HubSpot, a software capable of offering, through a single platform, all the tools necessary for marketing, sales and after-sales activities. In this way, it can create unique Brands, build interesting stories and tell them to the target audience, reaching the right people at the right time. By combining Performance and Branding, in other words by combining creativity, strategy and technology, Ander Group offers its customers an integrated and powerful range of services ranging from the creation and management of the Brand identity to positioning, promoting and making it a winner.