Toskana Baez

MAD

We are MAD. We are a leading consulting firm with an expertise spanning 10 years and a multi-cultural team of 40 consultants, uniquely positioned to enable the luxury sector, its ‘maisons' and people, to shine to their full potential in the Client Age. Founded in 2009 as the perfect alliance between luxury executives and consulting experts, MAD was built on the conviction that the constant evolution of the luxury clientele creates unprecedented and enthralling challenges. To address the required transformation, MAD delivers bespoke strategic and operational expertise with an agile and collaborative model. Our holistic capabilities portfolio combines strategy and organization via MAD Strategy, executive search via MAD Talent and transformation learning via MAD Academy to secure that the projects we lead are deeply implemented. Our clients include leading global luxury groups, independent ‘maisons', private equity funds as well as start-ups. We are proud of our international culture combining a global perspective with deep regional understandings of the luxury sector, with a specific focus on China, where we collaborate with both international ‘maisons' and leading local luxury retailers. Will you be MAD with us?