与潜在买家沟通

与潜在买家进行良好的沟通有助于成功售出您的企业。与潜在买家之间的最重要的沟通（从接收第一条消息到接受购买商店的报价）都是直接在 Exchange 应用中完成的。

本页相关主题

• 回复买家的消息

• 接受买家的报价

• 何时需要保密协议？

回复买家的消息

通过 Exchange 市场，您可以私下向潜在买家发送消息，而无需透露您的真实电子邮件地址。

当买家向您发送消息时，您可以使用 Exchange 应用中的收件箱选项卡进行回复。这有助于跟踪与潜在买家的所有对话并查看新的报价。

接受买家的报价

当您收到买家的报价时，Exchange 会向您发送电子邮件，其中包含买家的消息以及他们对购买您的商店提出的报价金额。对于您和买家来说，这都是一个激动人心的时刻，双方可能都希望达成交易。

若要接受报价，请转到 Exchange 应用中的收件箱选项卡并打开与买家的对话。点击接受报价，并按照 Exchange 市场应用中的提示创建 Escrow 交易。

何时需要保密协议？

大型商店的卖家必须在买家进入检验期时向买家披露机密或专有信息。此时，您应开始进行获得 NDA 的流程，这将由买家或可能接触到商店相关机密信息的任何他方签署。您应在草拟 NDA 时咨询法律机构，Exchange 支持团队不会对此方面提供帮助。

如果您想在与买家分享以下任何信息时能有更强的安全感，我们建议让买家签署 NDA：

• 有关您业务模式的隐私信息。

• 有关运营商店所用的任何工具的信息。

• 关于客户的信息。

Shopify商户官网原文详情：

Communicating with potential buyers

Communicating well with potential buyers can help you sell your business successfully. The most important communications with potential buyers, from receiving a first message to accepting an offer to buy your store, happen directly in the Exchange app.

On this page

• Responding to messages from buyers

• Accepting an offer from a buyer

• When do you need a non-disclosure agreement?

Responding to messages from buyers

The Exchange Marketplace allows you to privately send messages to potential buyers without having to disclose your real email address.

When a buyer sends you a message, you can use the Inbox tab in the Exchange app to respond to them. This helps you to keep track of all of your conversations with potential buyers and check for new offers.

Accepting an offer from a buyer

When you receive an offer from a buyer, you'll get an email from Exchange with a message from the buyer and the amount they're offering to buy your business. This is an exciting moment for both you and your buyer and you're likely eager to start finalizing the deal.

To accept the offer, go to the Inbox tab in the Exchange app, and then open the conversation with your buyer. Click Accept Offer and follow the prompts to create the Escrow transaction in your Exchange Marketplace app.

When do you need a non-disclosure agreement?

Sellers of larger businesses must often disclose confidential or proprietary information with buyers when the buyer begins their inspection period. It's at this point that you should begin the process of obtaining an NDA, which will be signed by the buyer or any other parties who could be exposed to confidential information about the business. You should consult with a legal body to draft your NDA because Exchange Support can't help you with this.

We recommend having the buyer sign an NDA if you want to feel a stronger sense of security when sharing any of the following information with a buyer:

• Private information about your business model.

• Proprietary information about any tool your business uses to operate.

• Information about your customers.

文章内容来源：Shopify商户官方网站

（本文内容根据网络资料整理和来自用户投稿，出于传递更多信息之目的，不代表本站其观点和立场。本站不具备任何原创保护和所有权，也不对其真实性、可靠性承担任何法律责任，特此声明！）

常见问答(FQAS)

你可以使用Exchange应用的消息功能与潜在买家直接联系。他们将联系信息输入你的在线商店时,你将收到一条通知。你可以使用此功能解答他们的问题,提供更多产品详情,或建议其他商品。

Exchange应用会自动向你发送三类通知:购物车通知(有人加入商品到购物车)、询价通知(有人要求提供报价)和联系请求通知(有人要求直接联系商店)。你需要注意查看这些通知,并按需回复潜在顾客。

你可以定期登录Exchange后台,及时回复新通知。回复应简短、明确,并提供补充资讯或后续联系方式。你还可以主动寻找潜在客户,发送产品消息或优惠信息。保持互动能提高客户粘性。另外,根据客户问题精准匹配产品,也有利于交易。